Groundhogg Vs. Mailchimp Comparison

Groundhogg vs. MailChimp

Implement easier, launch faster, and scale at a flat rate fee with Groundhogg.

Why Groundhogg is the best MailChimp alternative!

Monthly cost per # of contacts

  • 500 $50/m
  • 1,000 $50/m
  • 5,000 $50/m
  • 10,000 $50/m
  • 25,000 $50/m

Monthly cost per # of contacts

  • 500 $17/m
  • 1,000 $59/m
  • 5,000 $90/m
  • 10,000 $115/m
  • 25,000 $259/m

flat Rate Pricing, Unlimited Contacts

We're ending the "success tax."

Other platforms charge a success tax so they can charge you more as your business grows. We don’t do that!

Our pricing is feature-based. Meaning we charge a flat rate for access to more features, but do not charge you based on your success!

How is this possible? As open source software you own all your own data, so we only charge for the software licensing fee and for technical support.


Own your data, build your castle

When you use SaaS platforms for your CRM, you are subject to their terms and conditions, rate hikes, and uptime.

You don’t actually own the data you have with SaaS companies. If they decide to close your account or take action against you, you have no recourse as you are only renting your data.

Groundhogg is installed on your WordPress site giving you complete control and ownership of everything you create.


Connect all your favorite WordPress plugins & services

Groundhogg creates WordPress integrations in-house, meaning you don’t have to shell out for third-party programs to accomplish what should be simple integrations.

Connect with 45+ of your favorite WordPress plugins and services, creating a cohesive data platform for your business.

Ready To Get Results From Your CRM?
Join the thousands of businesses that made the switch to Groundhogg!
Groundhogg MailChimp
Pricing per # of contacts
500 $40/m $17/m
1,000 $40/m $59/m
5,000 $40/m $90/m
10,000 $40/m $115/m
25,000 $40/m $259/m
Advanced segmentation
Integrated search filters
Saved searches
Outgoing emails
Company records
Custom Fields
Activity Timeline
Customizable Contact Record
Sales Automation
Staff roles
Unlimited free users
Appointments & Scheduling
Deal automation
Sales Pipeline
Revenue Forcasting
Send & Sign Contracts
Marketing Automation
Automation Builder Step-Based Flowchart
Conditional Logic Step Control Branching
Conditional Triggers
Integrated triggers & actions
Custom triggers & actions
Automation developer API
Drip Content
Time Delays
Site Tracking
Admin Notifications
Form Builder
Outgoing Webhooks
Incoming Webhooks
Export & migrate automations
Template Libraries
SMS Integrations
Login reminders
Content restriction
Email Marketing
Choice of SMTP service
Block based email builder
Contditional content blocks
Import custom HTML templates
Email broadcasts
Transactional email
Content personalization
Engagement reports
Email broadcasts
Reporting & Analytics
CRM & Marketing overview
Ecommerce revenue attribution
Funnel conversion metrics
Funnel email performance analysis
Advanced custom reports
Ready To Get Results From Your CRM?
Join the thousands of businesses that made the switch to Groundhogg!
Seamless integration with over 25 plugins & services including...

Flat rate pricing no matter how big your list is.

  • 500 $50/m
  • 1,000 $50/m
  • 5,000 $50/m
  • 10,000 $50/m
  • 25,000 $50/m

Other platforms charge you a "success tax," we don't.

Save 1,000s per year when you choose Groundhogg for your WordPress site!

Monthly cost per # of contacts

  • 500 $1,390/m
  • 1,000 $1,390/m
  • 5,000 $1,640/m
  • 10,000 $1,890/m
  • 25,000 $2,615/m

Monthly cost per # of contacts

  • 500 $482/m
  • 1,000 $482/m
  • 5,000 $557/m
  • 10,000 $719/m
  • 25,000 $981/m

Monthly cost per # of contacts

  • 500 $249/m
  • 1,000 $249/m
  • 5,000 $319/m
  • 10,000 $449/m
  • 25,000 $599/m

Monthly cost per # of contacts

  • 500 $50/m
  • 1,000 $50/m
  • 5,000 $93/m
  • 10,000 $140/m
  • 25,000 $233/m

The above prices are calculated in USD based on the “most popular” monthly plan stated by the platform on
their pricing page, or the plan with the closest equivalent feature set. Prices were last updated in March 2023.

Not sure which plan is best for you?

Answer a few questions and we'll pair you with the best choice for your business.

These Customers Are Saving $100s, If Not
$1,000s Per Year After Switching To Groundhogg!

Our customers have tried tools like ActiveCampaign, Drip, Convertkit, Infusionsoft, Mailchimp and many more! Here’s why they decide to become happy customers with Groundhogg.

Here are their stories 👇

The Last Marketing Automation Plugin You’ll Ever Need

“No longer do you have to shell out hundreds of dollars a month to have the same solution (or better) as the other big players in this industry.” — Matt Fraser

Powerful Marketing Automation Software

“Groundhogg is open source software which is simple to use, yet a very powerful option. It can replace Infusionsoft or any other marketing automation solution with this awesome self hosted option.” — Robert Roberston

Great Plugin & Even Greater Support

“This plugin replaces a lot of agonizing applications I used before.
It’s very affordable and the return-on-investment is very good. The support is unbelievably fast and to-the-point.” — Erik Sanders

Best CRM Product, a dream to implement, great support

“In a world with great products and terrible customer support, Groundhogg has created a super functional, easy to implement product with very robust features.” — Samantha Winslow

Real Businesses & Agencies Have Already Made The Switch, Here's What They Have To Say...

Play Video

We've moved all our clients from HubSpot to Groundhogg!

Kris Britton and his agency KAYBE started using Groundhogg and instantly fell in love. Since then they have either completely moved their clients to Groundhogg, or have used it to facilitate their marketing strategies for small businesses and enterprises alike!

Play Video

“It’s So Much Easier To Use! Now I Can Set Up Campaigns 2x Faster”

Paul has a marketing agency, the faster he implements things the more profit he will make for his agency and his clients as they get better results sooner.

Even the clients love using it because they save thousands in subscription fees.

Play Video

“I Love Having Everything In One Easy-To-Use Tool”

Garry not only thinks Groundhogg is much easier to use but he also loves the fact that he can build things without having to log in and out of different tools all the time.

Garry had a lot of campaigns in Infusionsoft but in his words: “Switching was pretty easy and I can save thousands a year in subscription fees”.

Play Video

“I’ve tried every marketing automation tool but nothing was as easy to use as Groundhogg!”

Kevin loves using Wordpress but there wasn’t anything that would integrate directly so he either had to built a custom integrations or pay for 3rd party solutions, none of them were a good option!

Now that he has Groundhogg he can launch funnels way faster which helped him launch 5 client projects in 2 weeks!


Save big on Marketing Automation & CRM with Groundhogg

Not only do we offer an easy-to-use marketing automation & CRM solution but we also offer it at a flat rate. This will help you save $100s or even $1,000s a year in marketing automation & CRM software fees.

Flat Rate Pricing — Say “Goodbye,” to the success tax! Never pay more just because your list grows!

Love it or get your money back — if you don’t love Groundhogg in the first 14 days we’ll refund your purchase no questions asked. 100% risk-free.

Stellar ⭐⭐⭐⭐⭐ rated support — Average issue & ticket resolution time of 14.5 hours!

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