Need to create more advanced funnels and segments? Use Conditional Logic to do it!
The Conditional Logic extension allows you to run or skip steps within a funnel depending on whether the contact meets certain criteria.
Currently, you are able to specify if a contact requires specific tags or has custom metadata.
Use Conditional Logic to create more advanced funnels!

Enable Conditional Logic on any Action within a funnel. Use the logic builder to determine if the step should be run or to skip to the next step.
Use tags to build logic.

Select if a contact needs a specific tag, many tags, or needs none of the selected tags.
Use meta to build logic.

Select if the contact needs specific metadata, and choose from a number of comparisons to base the condition from.
Create multiple conditions!

Use any number of conditions and select whether a contact must meet all the conditions or at least one of them.