Are you collecting donations on your site using GiveWP? You may be leaving money on the table by not leveraging CRM and marketing automation.
Using Groundhogg you maximize donations from existing donors and market to new potential donors. The GiveWP integration for Groundhogg will help you identify donors on your list who are most likely to donate again, and who are almost ready to donate for the first time, as well as follow up with donors from the past.
This is a list of all the features in the GiveWP integration:
- Filter contacts by number of donations
- Filter contacts by donor value
- GiveWP benchmark for new donations filtered by GiveWP form
- Apply tags whenever a donation is made from a GiveWP form.
- Sync past donations with your contacts list
Finding potential donors on your list!
Using Groundhogg’s advanced search filtering, you can segment your list by the number of donations made or the total donor value. This will allow you to quickly find your top donors that you can go to personally to raise emergency funds.
It also allows you to see who on your list may have only been a single-time donor, so you can add them to a funnel and nurture them to donate again!
Follow up with donors after they make a donation!
With the GiveWP Groundhogg Benchmark, you can add new donors to a funnel once they make a new donation from one of your GiveWP Donation forms.
This would be super useful to send a series of emails or text messages to that donor following their donation to persuade them to make further donations to other causes or let them know the impact of their donation.
Segment your donors with tags when they make a new donation!
Want to keep track of which contacts donate to which form? Easy! You can apply or remove tags from the contact record whenever a new donation is made from a GiveWP form! Then you’ll be able to see which contacts are most likely to donate to which causes.
Have you been using GiveWP for a while already? Sync past donations with Groundhogg in seconds.
If you’re just getting started with Groundhogg, but you’ve already been using GiveWP for some time, you may want to sync all your previous donations with Groundhogg. The sync tool will sync any tags that you are applying or removing from your GiveWP donation forms as well as create the contact record.